autoGraph raises $4.7 million led by Rally Capital

autoGraph secures Series B Round investment funding, led by Rally Capital LLC that will enable global expansion of it’s patented User Generated Profile platform.

SEATTLE, WA Nov 28 2016 — autoGraph, the leaders in emotional intelligence and compliance technology, announced today the closing of a Series B round of $4.7 million. Rally Capital led the round with additional funding coming from new and existing investors including Voyager Capital. The financing will be used to fund autoGraph’s rapid expansion and for further investment in its patented User Generated Profile technology platform.

Henry Lawson, autoGraph CEO and co founder says, “This is a pivotal time for autoGraph. We’re seeing explosive interest from companies to use the emotional intelligence consumers willingly provide to drive the customer path to purchase. The changing regulatory environment, from the EU’s General Data Protection to the US Federal Communications Commission, is also prompting organizations to responsibly innovate their customer interactions.

Lawson added, “Recently one of our US clients enabled 25% of their customers to generate fully detailed, opted in preference profiles, in just 24 hours. They had never acquired their own verified data at such a rate. This proves autoGraph is the solution to generate immediate 1st party permissions and empowers brands to build emotionally intelligent experiences for customers”

“We are strong believers in autoGraph” commented Dennis Weibling, Managing Director of Rally Capital LLC. “The team has built an intuitive platform that is so needed in this new era of consumer-controlled engagement and the changing landscape of data privacy regulations. autoGraph has developed a leadership position enhancing performance, trust and compliance for brands across retail, CPG, financial services and global telecommunications firms.”

About Rally Capital LLC
Rally Capital LLC is a venture capital firm based in Kirkland WA. Rally Capital was formed in late 2004 to invest primarily in telecommunications companies.